To purchase this micro-credential
Visit the website Marketing Strategies (Online) for Small Business Entrepreneurs and complete the following steps:
- Go to “How to Apply”
- Add this micro-credential (and others) to a shopping cart 🛒
- Login or establish your account if you don’t already have one
Micro-credential Summary:
This online micro-credential outlines the online marketing strategies used to develop a social media plan. Participants will learn about the most effective social platforms and search engine tools.
This is a non-creditable micro-credential. Participants who successfully complete this course will receive a digital badge and Certificate of Completion which can be shared via social networks and displayed in a professional portfolio.
- Explore the best use of Search Engine Optimisation (SEO) for small business
- Devise a social media plan using the most effective social platforms for small business
- Investigate how UI/UX (user interface/user experience) mixes with business content to increase conversion rate optimisation (CRO) in a strategic marketing plan for small business.
Fee: $45
Duration: 2 hours
CPD Hours: 2 hours
Intakes: Enrolments are taken throughout the year on a continuous basis.
Outcomes, Career Opportunities and Occupations:
This micro-credential provides Professional Development for business professionals.
Undertaking this micro-credential enables students to meet their Continuing Professional Development obligations and industry update requirements in their profession. Upon successful completion of the micro-credential, students will be awarded Continuing Professional Development (CPD) hours, a non-creditable micro-credential, Digital Badge and a Certificate of Completion.
Course Enquiries: CPD-Enquiries@cqu.edu.au